Love Cocoa Mission

 

 cadbury
Founded by James Cadbury, the great-great-great grandson of John Cadbury, the founder of Cadbury chocolate, we created Love Cocoa with a clear aim: to make great chocolate here in Great Britain whilst retaining the ethical principles upon which the original Cadbury’s was founded.

 

 
This is why we’ve partnered with the environmental organisation, The Rainforest Foundation, to do our bit to combat problems of deforestation, cocoa farmer poverty and human rights abuses, rife within the cocoa industry.
deforestation

 

 

50%
Because if Sting is worried, so are we…“‘I really worry that my children are going to say ‘what did you do to save the rainforest, dad?’ I have to have a good answer.

 

 

We must work with, not against the communities who populate and farm these areas. Cocoa farmers are driven to deforest protected areas as they believe deforested soil yields more cocoa and more cocoa = more $$$.

When you’re receiving $0.50 a day and deforesting a protected area means sending one more child to school, it’s easy to see why this happens. Not only does farming of protected areas contribute to deforestation, but it increases cocoa yields, which drives down cocoa prices and decreases farmers shares of profits. It’s a vicious cycle.

rainforest-love-cocoa

  

 

cocoa_love 
That’s why we take great care in sourcing our chocolate bars, working with a supplier who guarantees to cocoa farmers a higher than market price. They work with farmers to improve the way they harvest their crop, from ensuring trees are replanted, to monitoring the way the beans are fermented. We source from small family ran businesses in the Dominican Republic and Ecuador, where sustainability is at the heart of the process, with the farming done in an organic way and work done post-harvest to renovate plantations and replant trees.

 

 
Our products are also free-from palm oil, the farming of which has been responsible for 8% of the world’s deforestation as well as air pollution caused by intentional forest fires, use of child labour and human rights abuses on
palm oil free

 

 
We can’t pretend that our efforts will save the planet, but we believe that making a difference, no matter how small the impact, is worth something.

By partnering with The Rainforest Foundation, we show our commitment to zero deforestation and poverty and hope to resurrect the humble cocoa bean to its rightful gloryspan>

 

 

THE UGLY TRUTH

- Satellites and lasers show deforestation doubles chocolate’s carbon footprint.

- Cadbury estimates that 169g (6 ounces) of carbon dioxide equivalent are emitted into the atmosphere for each 49g (1.7 ounce) Dairy Milk chocolate bar.

- The world’s biggest producer of cocoa, the Côte d’Ivoire, lost 85% of its forests between 1990 and 2015 due to the global demand for chocolate.

- 40% of Ivorian cocoa is sourced from illegal cocoa plantations inside protected areas. This means that 17% of the world’s yearly cocoa output is from protected areas.

- Ivorian farmers make $0.50 a day (the dire poverty qualification is $1.25/day).

- 5 of surveyed Ivory Coast protected areas have lost ½ of their primate species. Another 13 are completely devoid of primates. The Miss Waldron’s red colobus monkey is thought to now be extinct.

- Palm oil: Farming of oil palm trees responsible for 8% world’s deforestation 1990- 2008 as forests are burned to clear areas where people can grow oil palms, used in half of the products we buy in supermarkets.

- Orangutans have lost approximately 80% of their habitat due to deforestation and intentional forest fires in the last two decades. Native to rainforests of Indonesia and Malaysia, which are being cut down rapidly for palm oil, two species are now Critically Endangered.

- A 2007 assessment by the United Nations Environment Program (UNEP) predicts that orangutans will be virtually eliminated in the wild within two decades if current deforestation trends continue.

★Reviews

Let customers speak for us

478 reviews
90%
(429)
5%
(25)
3%
(16)
1%
(5)
1%
(3)
Loved this bar

Lovely natural orange taste - loved it

Tasty treat

This unusual, sophisticated bar is an interesting variation on the combination of chocolate and orange. It is subtle and delicious. Highly recommended.

Gift for Dad & I

My Uncle worked for Cadbury’s for over 30 years and I spent time at bournville with grandparents as a child. I’m am so pleased that James Cadbury has produced a 5 star quality product. I absolutely love it and recommend to all friends and family to see.
Is there a consideration to included nuts or dried fruit in future products?
I fully support and will continue to buy James Cadbury, Love cocoa.

Avocado choc, whatever next?!

It was strangely avocado-ey and quite delicious. The avo comes through right before the cocoa aftertaste, very subtle and mainly a really good chocolate!

Loved the chocolate as it wasn't too sweet and had a lovely texture. Was less keen on the coffee flavoured bar because not keen on the texture with the bean chips.
Would have preferred the bar wrapping to be fully recyclable - this is possible and seems a missed opportunity for a new company.

Hi Fiona, we are moving to compostable plastic as soon as we run out of the current ones :)
★ Reviews

Let customers speak for us

478 reviews
90%
(429)
5%
(25)
3%
(16)
1%
(5)
1%
(3)
Loved this bar

Lovely natural orange taste - loved it

Tasty treat

This unusual, sophisticated bar is an interesting variation on the combination of chocolate and orange. It is subtle and delicious. Highly recommended.

Gift for Dad & I

My Uncle worked for Cadbury’s for over 30 years and I spent time at bournville with grandparents as a child. I’m am so pleased that James Cadbury has produced a 5 star quality product. I absolutely love it and recommend to all friends and family to see.
Is there a consideration to included nuts or dried fruit in future products?
I fully support and will continue to buy James Cadbury, Love cocoa.

Avocado choc, whatever next?!

It was strangely avocado-ey and quite delicious. The avo comes through right before the cocoa aftertaste, very subtle and mainly a really good chocolate!

Loved the chocolate as it wasn't too sweet and had a lovely texture. Was less keen on the coffee flavoured bar because not keen on the texture with the bean chips.
Would have preferred the bar wrapping to be fully recyclable - this is possible and seems a missed opportunity for a new company.

Hi Fiona, we are moving to compostable plastic as soon as we run out of the current ones :)